RS Marketing & Solutions

What's included

Everything included in your logo project

A logo project isn't one file — it's a process that ends with a mark you can use anywhere, at any size.

Custom Concept Design

Original concepts sketched from your brand's story and audience, not pulled from a stock template library.

Multiple Revision Rounds

Structured revision rounds so the final mark is one you actually chose, not just accepted to finish the process.

Full File Set Delivery

Vector source files, PNG, SVG and print-ready formats — everything you need across every use case.

Typography & Color System

A paired typeface and color palette delivered alongside the mark, so your brand stays consistent everywhere.

Brand Usage Guidelines

A short guide covering spacing, minimum size and misuse examples, so the logo stays consistent as others use it.

Trademark-Aware Process

Concepts checked against obvious existing marks in your industry before final delivery, reducing conflict risk.

From sketch to a brand-ready file set

A good logo has to work small on a favicon and large on a signboard. We test every concept at both extremes before it's finished.

Concepts tested in black-and-white before color is added
Mockups shown on real use cases — packaging, signage, app icon
Final delivery includes every file format you'll actually need

Technologies we use

The tools behind our logo design process

Industry-standard design software, chosen for clean vector output that scales without quality loss.

Our process

How we design your logo

The same five steps on every logo project, in this order, so the process stays focused and on schedule.

1

Brand Discovery

We learn about your business, audience and competitors before a single concept is sketched.

2

Concept Sketching

Multiple distinct directions sketched in black-and-white first, so the idea works before color is added.

3

Concept Presentation

We present the strongest directions with reasoning, not just a grid of options to pick blindly.

4

Refinement & Revisions

The chosen direction is refined through structured revision rounds until it's exactly right.

5

Final Delivery

Full file set, color and typography system, and a short usage guide delivered, ready to use anywhere.

FAQs

Common questions about logo design

Still unsure about something? Ask us directly in the form and we'll cover it in our reply.

How many logo concepts will I see?

You'll typically see 3 to 4 distinct concept directions in the first round, then we refine the one you choose through structured revisions.

How many revisions are included?

Most projects include two to three structured revision rounds on your chosen concept — enough to get it right without endless back-and-forth.

What files will I receive at the end?

Vector source files (AI/EPS), SVG, high-resolution PNG with transparent background, and print-ready formats — everything you need for web, print and merchandise.

Can you redesign an existing logo instead of starting fresh?

Yes, we offer logo refresh projects that modernize an existing mark while keeping the brand recognition you've already built.

Do you check if the logo is already used by another business?

We check obvious existing marks in your industry during the concept phase, though we're not a substitute for a formal trademark search if you need full legal clearance.

Will the logo work for social media and app icons, not just print?

Yes, every logo is tested at small sizes and square crops during design, since app icons and profile pictures are often the most-seen version of your mark.

A logo that actually looks like your business, not a template